As an entrepreneur, I’m sure the last thing any of us included in our business plan was how to survive a pandemic. Yet in the face of COVID-19, this is where we stand. New challenges, new normals, and new solutions.
In this presentation, I will share how you as a small business owner can face a change in plans without panic. Through real-life examples, easy to apply techniques, and actionable steps I will prove you can adjust and adapt while maintaining your brand identity, loyalty, and reputation.
Starting with deciding how to react, where to target your marketing, adjusting your sales method, creating a unique experience for your customers and clients, as well as how to support fellow business owners through collaborations.
One thing I feel sets entrepreneurs apart from many is the ability to think creatively, reactively, and with a passion for the task at hand.
As concern regarding Coronavirus grows, the impact on consumer preferences are rapidly changing. Consumers are settling into a temporary normal that includes opting for convenience over loyalty and camaraderie over independence. Temporary behaviors can easily become permanent preferences.At Consumer Uncertainty, you will learn about consumer behavior research during and beyond COVID-19, innovative strategies applied by entrepreneurs, campaigns used by marketers and the communication used by sales teams that are changing how brands engage with their audience.Your strategy must be actionable, relevant and sustainable. Learn from more than 50 speakers and network with peers to lead your team beyond the pandemic.Clicksuasion Labs
